UGC | User generated content creation
Authentic, creator-made content that helps brands connect with audiences through real experiences.
What is UGC?
User-generated content (UGC) is authentic content; such as videos, photos, reviews, or testimonials that are created by real customers or creators, rather than the brand itself.
It showcases genuine experiences and helps audiences connect with your business in a more relatable, trustworthy way.
Why businesses use UGC
Brands and businesses use UGC to build credibility and engagement across digital channels.
-
By amplifying the voices of real users,
-
UGC drives stronger emotional connection,
-
increases reach through social sharing,
-
and supports higher conversion rates than traditional advertising.
